×
Array
(
[fid] => 6866
[description] =>
[password] =>
[icon] => c6/common_6866_icon.png
[redirect] =>
[attachextensions] =>
[creditspolicy] => Array
(
[post] => Array
(
[usecustom] => 1
[cycletype] => 1
[cycletime] => 0
[rewardnum] => 20
[extcredits1] => -30000000000
[extcredits2] => -10000
[extcredits3] => -1000000
[extcredits4] => -10000
[extcredits6] => 0
[extcredits5] => -10000
[extcredits7] => 0
[extcredits8] => 0
[rid] => 1
[fid] => 6866
[rulename] => 发表主题
[action] => post
[fids] => 32,52,67,447,1120,1151,1156,6750,6762,6763,6766,6769,6772,6773,6787,6796,6808,6809,6810,6813,6814,6820,6829,6830,6846,6856,6864,6865,6827,6930,6931,6776,6858,6880,6764,6932,6871,6758,6905,1116,6788,6812,6798,6736,6759,6842,6966,6767,6828,6924,6935,6936,6938,6940,6941,6826,6909,6803,6919,6911,6908,6881,6920,6912,6913,6921,6925,6922,6789,6818,6819,6872,6928,6969,6889,6888,6917,6939,6947,6961,6937,6943,6970,6869,6900,6902,6783,6817,1111,6870,6821,6951,6876,6952,6954,6960,6942,6910,6949,6962,6963,6964,6927,6926,6973,6728,6929,6874,6894,6896,6885,6857,6868,1113,6778,56,6844,6878,6802,6933,6811,6923,6877,6875,6918,6892,6757,6832,6833,6795,6793,6848,6837,6849,6850,6851,6852,6853,6854,6863,6882,6836,6790,6838,6794,6791,6765,6873,555,6895,6934,6958,6944,6945,6907,6779,6886,6950,6904,6956,6862,6957,6855,6955,6959,6914,6965,6971,6972,6953,6977,6975,6903,6976,6799,6974,6824,1121,6815,6948,6879,6845,6891,6979,6866
)
[reply] => Array
(
[usecustom] => 1
[cycletype] => 1
[cycletime] => 0
[rewardnum] => 120
[extcredits1] => -100000000000000000
[extcredits2] => -100000
[extcredits3] => -100000
[extcredits4] => -10000
[extcredits6] => 0
[extcredits5] => -100000
[extcredits7] => 0
[extcredits8] => 0
[rid] => 2
[fid] => 6866
[rulename] => 发表回复
[action] => reply
[fids] => 32,52,67,447,1120,1151,1156,6750,6763,6766,6769,6772,6773,6787,6796,6808,6809,6810,6813,6814,6820,6829,6830,6846,6856,6864,6865,6827,6930,6931,6776,6858,6880,6764,6932,6871,6758,1116,6788,6812,6798,6736,6759,6842,6966,6767,6828,6924,6935,6936,6938,6940,6941,6826,6909,6803,6919,6911,6908,6881,6920,6912,6913,6921,6925,6922,6789,6818,6819,6872,6928,6969,6889,6888,6917,6939,6947,6961,6937,6943,6970,6869,6900,6902,6783,6817,1111,6870,6821,6951,6876,6952,6954,6960,6942,6910,6949,6962,6963,6964,6927,6926,6973,6728,6929,6874,6894,6896,6885,6857,6868,1113,6778,56,6844,6878,6802,6933,6811,6923,6877,6875,6918,6892,6757,6832,6833,6795,6793,6848,6837,6849,6850,6851,6852,6853,6854,6863,6836,6790,6838,6794,6791,6765,6873,555,6895,6934,6958,6944,6945,6907,6779,6886,6950,6904,6956,6862,6957,6855,6955,6959,6914,6965,6971,6972,6953,6977,6975,6903,6976,6799,6974,6824,1121,6815,6948,6879,6845,6891,6979,6866
)
)
[formulaperm] => a:5:{i:0;s:0:"";i:1;s:0:"";s:7:"message";s:0:"";s:5:"medal";N;s:5:"users";s:0:"";}
[moderators] =>
[rules] =>
[threadtypes] => Array
(
[required] =>
[listable] =>
[prefix] =>
[types] => Array
(
[12] => 网球
[13] => 棒球
[14] => 高尔夫球
[15] => 拳击
[16] => F1赛事
[1562] => 2020双旦嘉年华
)
[icons] => Array
(
[12] =>
[13] =>
[14] =>
[15] =>
[16] =>
[1562] =>
)
[moderators] => Array
(
[12] =>
[13] =>
[14] =>
[15] =>
[16] =>
[1562] =>
)
)
[threadsorts] => Array
(
)
[viewperm] =>
[postperm] =>
[replyperm] =>
[getattachperm] =>
[postattachperm] =>
[postimageperm] =>
[spviewperm] =>
[seotitle] =>
[keywords] =>
[seodescription] =>
[supe_pushsetting] =>
[modrecommend] => Array
(
[open] => 0
[num] => 10
[imagenum] => 0
[imagewidth] => 300
[imageheight] => 250
[maxlength] => 0
[cachelife] => 0
[dateline] => 0
)
[threadplugin] => Array
(
)
[replybg] =>
[extra] => a:2:{s:9:"namecolor";s:0:"";s:9:"iconwidth";s:2:"60";}
[jointype] => 0
[gviewperm] => 0
[membernum] => 0
[dateline] => 0
[lastupdate] => 0
[activity] => 0
[founderuid] => 0
[foundername] =>
[banner] =>
[groupnum] => 0
[commentitem] =>
[relatedgroup] =>
[picstyle] => 0
[widthauto] => 0
[noantitheft] => 0
[noforumhidewater] => 0
[noforumrecommend] => 0
[livetid] => 0
[price] => 0
[fup] => 6770
[type] => forum
[name] => 怀旧版块
[status] => 0
[displayorder] => 0
[styleid] => 0
[threads] => 82288
[posts] => 536551
[todayposts] => 0
[yesterdayposts] => 0
[rank] => 150
[oldrank] => 150
[lastpost] => 2344055 【天策2020双旦嘉年华】，万元大金矿，联合【众鑫娱乐】寻找挖金手（开奖帖） 1610638563 女人爱足球
[domain] =>
[allowsmilies] => 0
[allowhtml] => 0
[allowbbcode] => 0
[allowimgcode] => 0
[allowmediacode] => 0
[allowanonymous] => 0
[allowpostspecial] => 0
[allowspecialonly] => 0
[allowappend] => 0
[alloweditrules] => 0
[allowfeed] => 0
[allowside] => 0
[recyclebin] => 0
[modnewposts] => 2
[jammer] => 1
[disablewatermark] => 0
[inheritedmod] => 0
[autoclose] => 0
[forumcolumns] => 0
[catforumcolumns] => 0
[threadcaches] => 0
[alloweditpost] => 0
[simple] => 81
[modworks] => 0
[allowglobalstick] => 0
[level] => 0
[commoncredits] => 0
[archive] => 0
[recommend] => 0
[favtimes] => 2
[sharetimes] => 0
[disablethumb] => 0
[disablecollect] => 0
[ismoderator] => 0
[threadtableid] => 0
[allowreply] =>
[allowpost] =>
[allowpostattach] =>
)
当前离线
经验:
天策币:
活跃币:
策小分:
总在线: 97 小时
本月在线: 0 分钟
|
|
[table]
# g2 U9 l' |* D+ l[tr][td]彩票作为一种新型的消费方式，不在乎中奖多少，关键在于得到一份期盼，公益彩票已经成为居民生活娱乐不可或缺的一部分。日前，某彩票网站对彩民购彩习惯进行了一项详细调查，从数据上我们大体可以将天朝的彩民消费群体分为三大类。
( m; H: A1 L+ \% I" |2 p
2 }5 w. r5 b4 I1 E# a8 T C* X u 最具潜力彩民& g: l) w4 \" h6 E6 Y% V' Z
/ D$ k( i% y0 A1 s/ K 休闲性群体7 c6 H" b: ~/ r4 q9 b- O7 I1 i
# |. X5 s) p' D, S' P4 Z- M+ Q
月收入5000元以上& T8 ]2 T. W! u1 Q* K( P3 X! b
, K. m: K- ` S8 q3 X
该群体主要包括企业老总、白领人员。这个群体月收入在5000元以上，以30岁至49岁的中年男子为主，本科以上的比例约占到70%。6 b( r# K$ q9 T( m% {6 m! k
+ a7 X! u7 r2 s
这类人工作繁忙，购彩主要是实现休闲的目的。但是对公益彩票的娱乐性极其感兴趣，他们喜欢参加一些比较有刺激性娱乐功能的游戏，以缓解工作压力。同时，他们对自身的健康状况比较关注，也认同彩票的公益性，特别是2008年奥运会以来，对于体育健康的投入很有必要，在对待公益彩票的态度上有很积极的转变。
8 [ G6 U$ m5 W0 V) O2 Z! E
2 D( z* Z# \' c! ]: @6 c# [/ k; o$ E, C 因此，这个群体近几年购买彩票的数量有很大的增长，在消费群体里是未来最“质”优的彩民。# k2 ^0 L- s: J! C+ ?2 E
# \$ `% H* Q" x" M" t* x: R2 C+ y 最敢花钱彩民
) s9 Z5 V9 h5 u
' i0 E) W6 [4 b1 a Q3 N 娱乐性群体
( F7 K2 x$ R: W/ y$ E7 A" ^
3 Q2 X' R" V% A" B7 T% P 月收入3000元至5000元
1 o$ w1 |' g0 ~6 R1 i( R0 W+ d* `7 G. H4 x0 D
该群体主要是企事业工作人员和个体工商户。月收入平均3000元至5000元，25岁至30岁的青年人居多，大专/本科学历占到60%以上。
/ X/ S, s; j" U' A
$ `8 @* S2 q* l. w' x 这部分人喜欢上网，喜欢体育运动，喜欢电子商务等新型的消费方式，喜欢参与有趣味性、娱乐性的活动，能够接受公益性宣传的氛围。而且年轻喜欢新事物的挑战，不受传统条条框框的制约。收入水平不错，有强烈的支付欲望，除去日常花销后有一定剩余。
) A* K; Y- ^) _: Y- \% I, P& ^$ S
综合来说，他们是公益彩票的中坚力量，是目前最敢花钱，“质”最优的消费群体。
: A" S$ j, y7 o5 O6 {
) h# U' p- C8 u' l4 W 最有目的性彩民) I& ]% [+ J+ j- f* Q2 D
+ u! ]% M, w# O9 j, D' m 改善性群体+ ?1 d0 Z& u7 f; P+ ^
2 D) Q0 m9 ~; y+ V
月收入3000元以下
9 U5 _/ p. B& L: D5 O/ h/ Q" j& r/ v; Q5 | {0 k$ |
该群体主要由服务业、商业等一般职工、农民工、退休人员、下岗工人、自由职业者等构成。月收入在1000元至3000元，年龄层次跨度比较大，从25岁至60岁都有，学历一般都在专科或以下。
9 T7 I5 J7 z3 g" @
7 _ H0 g- I7 z( Y$ N* y) I 在这部分群体里，“柴米油盐酱醋茶”占去生活的很大一部分，除去维持日常开销后，节余一般都会很少，有一部分人生活水准不高，生活的压力比较大。他们对彩票的公益性并不太了解，有很强的致富心理以改变现在的生活状态，因此在对待购彩的态度上有很大的偏差性，但这部分人在彩民中占有相当大的比例，是“量”最大的彩民群体。
1 G I; y1 o6 h: r1 e$ N; y
9 i! {9 b( V* C4 t; P# O0 d 该彩票频道主编在接受记者采访时说：“以前民间有"有钱人买股票，没钱人买彩票"之说。经过十几年的发展，公益彩票再不是穷人帮穷人的工具，已然成为由中高收入者支撑起来的公益事业。公益体彩整合社会阶层的上游部分来为下游提供公益性的服务，同时帮助和接纳社会下游人群向中上层转变，形成健康良性循环。”[/td][/tr]! P1 t, J# V F. E& S3 x1 w
[/table] |
|
|
|
|
|
|
|
|
|
